River Cruising: On the Rise

For clients who don't see themselves as the "cruise type," river cruising may be just the thing.

With ever-expanding destinations, opportunities to explore ashore, and a more intimate feel than a traditional cruise ship, river cruises offer the unique, yet luxurious experience many travelers seek.

"River cruising has gained popularity amongst first-time cruisers, as well as ocean sailing guests. Many people love the idea of only having to unpack once and traveling to the interior of amazingly rich historical cities," said Dani Johnson, California business development manager, A-ROSA. "River Cruising is gaining popularity amongst younger travelers who crave a more interactive sailing experience."

To read more about river cruising in the digital edition of Groups Today magazine, click here.

 Photo courtesy of AmaWaterways.