Embracing Diversity in Travel

The future of travel must be inclusive and welcoming to all. To ensure this endeavor is a reality, an increasing number of CVBs and DMOs are taking charge to help educate the industry on the diversity specific to their destinations.

One such organization is NYC & Company, the official destination marketing organization and convention and visitors bureau for the five boroughs of New York City. They've recently launched the "All In NYC: Embracing Diversity" Webinar Series, targeting B2B audiences including NYC & Company's member businesses, meeting planners and the travel trade. Each month, NYC & Company will be joined by representatives from BIPOC (Black, Indigenous, People of Color) communities and businesses across the five boroughs.

"New York City's rich diversity, infinite experiences and the immutable spirit of its people make this destination unlike any other. 'All In NYC: Embracing Diversity' will shine a spotlight on the vibrant multicultural communities and tourism products that make up the fabric of the five boroughs and give it its enduring appeal," said Fred Dixon, NYC & Company President and CEO. "Ensuring that tourism's recovery and its future is inclusive is a top priority, and this important series will give travel professionals insight and information needed to promote and speak to NYC in ways that are equitable, inclusive and authentic."

The goal of the program is an honest, long-term conversation that uplifts Black voices, shares the lived experience of Black New Yorkers, promotes allyship and accountability within NYC & Company and its membership, and builds meaningful alliances across the industry.

View the webinars currently available below:

INTRO TO BLACK TRAVEL
The Black Travel Alliance, National Coalition of Black Meeting Professionals and MMGY Travel Intelligence discuss insights, opportunities and priorities focusing in on the Black traveler. Plus, get to know Harlem.

BLACK IN THE TOURISM INDUSTRY
Watch five Black tourism professionals discuss their experiences among their peers, advocating for their communities and selling Black experiences. The webinar also features one of Brooklyn's most renowned neighborhoods, Bedford-Stuyvesant, and information about Shirley Chisholm State Park—a scenic Brooklyn waterfront oasis whose name carries major cultural significance.

Stay up to date on additional series webinars by clicking here.

Written by Sarah Suydam, Managing Editor for Groups Today.