Wellness Tourism Worldwide’s Top 10 Wellness Travel Trends of 2014 is based on data collection and research conducted throughout the year that consolidated trends across several sectors and industries to deliver practical knowledge to individuals and businesses, and to help businesses boost sales and maximize profits. 

Group travel of yesteryear was pretty stereotypical. Today’s group travel is far from that. In fact, companies that provide unique offerings are excelling. Groups Today magazine sat down with Jim Reddekopp, president of Earth Bound Tours and Entrepreneurs in Travel, and immediate past chairman and CEO of NTA, to talk about how he has been able to provide and sell unique experiences to his travelers.

We can all agree the sales game isn’t as easy as it used to be. In order to be competitive and stand out from the crowd, we can no longer wing it. We have to work smarter and harder. That’s what I heard from leading advertising sales experts at the Niche Media Conference in Nashville in 2013.